A two day course has been designed to give attendees the necessary knowledge and tools for Account Management. The course has been created by a fully qualified and experienced sales and business skills trainer. The course is fully accredited by the CPD Standards Institute.
What the Course Covers
• CPD Accredited – Introduction to Sales Course
- An Introduction to Sales Technique
- The Sales Process
Overcoming your own fear factors and inhibitions - The attributes of a good sales person
- Sales Models to build structure to your approach to Sales
- Core Selling Skills
- Dealing with Objections, difficult situations and people
- Empathy and understanding the issues of the potential customer
- Listening and building rapport
- Personal Analysis of strength and weakness and how to build sales abilities
• CPD Accredited – Introduction to Marketing Course
- What is customer segmentation
- How to target customer segments
- Developing a Marketing Plan and Mix
- Differentiation, diversification and competing on price strategy
- Business Planning techniques for Marketing
- Understand the psychology of consumer decision making
- Develop pricing strategies that maximize profitability
- Appropriate channels for your plan
- Market Research and how to build a plan
- Build effective communication efforts with customers
- Social Media Marketing and Marketing Internationally
- Practical case studies to implement learning
Who is this course for?
This course is ideal for someone who is working as an Account Manager. It combines the Sales and Marketing skills needed for this career. This is ideal for developing the skillset needed for a successful career in Account Management.
Price of Course
The course is priced at £499
Dates and Deadlines
This training program will take place in our virtual classroom, which uses state of the art software to emulate a regular classroom. Souters creates a virtual classroom allowing a live tutor to effect two-way communication with students online and live. Everybody is aware of others in the class and can indeed interact between themselves. To enrich the experience virtual whiteboards, chat boxes and audio-visual learning aids etc. can be readily used. To find out the next available start date for the workshop, please check our schedule. The Sales and Marketing modules take place in our virtual classroom.
Course Key Benefits
- Account Manager Certificate CPD Certification on completion
- Understand the key aspects of Account Management with a diverse range of skills
- Develop your CV with an accredited qualification
- Attain knowledge and skills to be confident in your job